Top Educational Games on iOS in the UK Q1 2022

In the first quarter of 2022, the top 5 educational games on iOS in the United Kingdom demonstrated varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at how each app fared:

Kiddopia - Kids Learning Games saw a fluctuating weekly revenue, starting at approximately $26.8K at the end of December and peaking at around $27.7K by the end of January. Weekly downloads experienced a significant drop from about 6.8K at the beginning of the quarter to just above 2.4K at the end. Weekly active users also showed a downward trend, starting from 74.4K and closing the quarter at 67.6K.

ABCmouse: Reading & Math Games displayed a steady growth in weekly revenue, reaching around $12K by the end of February. Weekly downloads remained relatively stable, fluctuating between 2.8K and 4.4K throughout the quarter. The app's active users increased consistently from 20K at the start to nearly 30K by the end of March.

MindPal - Brain Training Games experienced varied weekly revenue, peaking at approximately $7.2K at the end of January. Downloads saw a downward trend, starting at 4.9K and decreasing to around 3K by the end of the quarter. Active users fluctuated, beginning at 36.5K in late December and ending at approximately 30.5K in late March.

CBeebies Little Learners maintained a stable download rate, with numbers ranging from 2.2K to 4.6K throughout the quarter. Active users showed a slight decline from nearly 17K at the beginning of the quarter to around 14K by the end of March.

Lingokids - Play and Learn exhibited a steady revenue growth, reaching approximately $25.2K by the end of February. Downloads saw a significant drop-off, starting at 3.5K and falling to just over 1.5K by the end of March. Active users also declined from about 7.8K at the start of the quarter to around 6.2K by the end.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.